The Altora Ag Brand

What does our name mean?

‘Altor’ was a Roman deity of agriculture who people worshipped to bring a good harvest and prosperity from the land. He nourished everything that comes from the earth - plants that take root and the animals that feed on them. His brother Rusor was in charge of returning that life back to the earth, both working together in cycles.

This name is a nod to the growth phase — evoking constant energy, movement, and renewal.

The logo evokes that cycle too

Our logo is a bold, abstract representation of that never-ending cycle, and symbolises the ‘A’ in both ‘Altora’ and ‘Ag’. It’s a dynamic cycle distilled into one simple mark.

View the Altora Ag dynamic brand here